Five Mexican states have banned together to form a regional tourism board to promote the destination to overseas travellers.
The move comes after the national government withdrew US$300 million in funding for the Mexico Tourism Board last year, causing the body to virtually cease operations.
The secretaries of tourism of the states that make up the Mundo Maya region – including Yucatán, Quintana Roo, Chiapas, Tabasco and Campeche – signed the partnership earlier.
It is designed to strengthen tourism and promote social integration, and contribute to better economic conditions for the inhabitants of the region.
The actions of the alliance will actively involve the communities, so that the management of their resources for tourism activities are sustainable.
To accomplish this, the communities will take seminars and trainings about development and consolidation of tourism products, customer care and service for different tourism products such as: leisure, culture, ecotourism and adventure, diving, cruises and business.
One of the first actions of this alliance, will be the training of the companies involved in the tourism industry that generate trips and experiences, to help the recovery of the tourist activity that has…